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Projects Portfolio

ALL PROJECTS A/B + Conversion Tests architecture Brand + Identity Case Studiies Digital Advertising Email Marketing Campaigns Personalization SEO System + Process Architecture Systems Integration User Interface Websites Wireframes
Nicholson-20-Star-American-Flag-LaptopSiteScreen2
To research and sell a rare antique 20-star American Flag circa 1818. What I discovered and ultimately achieved.
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20-Star American Flag c.1818 Antique Discovery Marketing Package
checkoutstreamline-web-grid
Optimize and streamline a multi-funnel and step checkout process for Medifast's ecommerce platform.
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Streamline Multi-funnel and Stepped Checkout Process
autoship-update-web-grid-1
Process and messaging diagrams to illustrate the proposed plan for the member enrollment process and messaging to relaunch a global autoshipment loyalty program for Medifast…
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Autoship Member Enrollment Onsite Aquisition Offer Messaging Process
continuitycampaign-web-grid
My plan to test and track campaigns split between audiences, then follow through onto the website with continuous messaging and creative
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Medifast Marketing Campaign Continuity Execution Strategy
mwcc-locator-web-grid (1)
Solving upper-funnel channel conflict with geotargeted content, audience ID and segmentation, and personalization technology
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Medifast + Monetate DMA Store Location Widget
flight1-web-grid-1
Pro-bono website development and payment processing system integration for this charitable non-profit focused on soliciting and accepting donations for their disaster relief and crisis response…
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Flight1 Carriers: Donation Processing
offerflow-web-grid
Diagram to map out proposed rules and possible interactions and outcomes of users and their lifecycle within relationship to the business
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Medifast Memberships: Acquisition/Retention, Customer Journey Diagrams
ibar-web-grid-1
Identity and website development for a longstanding neighborhood bar with famous buffalo wings!
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iBar: Identity, Collateral & Website
kaplow-web-grid
Stuart Kaplow is my longest standing client - since 1998! ommercial real estate law firm focused on ESG and Environmentalal matterss concerning business and industry.
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Stuart Kaplow: Real Estate Law Firm Identity & Website
hud-web-grid
Provides users with the means to quickly assess and monitor operational compliance with NIST Cyber Security Framework across Process Areas.
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Federal Government Agency: Cybersecurity Dashboard
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